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Privacy Policy

1. Introduction

Policy Version 2.0.(BuildUp Home Services)

Last updated: 11 August 2026

BuildUp Home Services respects the privacy of our clients, website visitors and individuals whose information is processed through our services.

This Privacy Policy explains how we collect, use, store, process and protect personal information.

Our services include customer communication, messaging, automation and re-engagement services provided directly by BuildUp and on behalf of business clients.

2. Information We Handle

Depending on how you interact with BuildUp, we may handle information including:

Client & Business Information

• Business name and business details

• Contact names

• Email addresses and phone numbers

• Billing and account information

• Information required to set up and manage our services

Client Campaign & Contact Data

When providing services for a client, we may process information from that client's own customer or enquiry records, including:

• Name

• Mobile phone number

• Email address

• Enquiry or customer information

• Communication history

• Message delivery and response information

• Appointment or engagement information

• Communication and opt-out preferences

Website Information

When someone visits or contacts BuildUp through our website, we may collect:

• Contact and enquiry information

• Website form submissions

• Basic website usage, cookie and analytics information

3. How We Receive Information

We may receive personal information:

• Directly from our clients

• Through a client's CRM, database or other connected system

• Through telecommunications and messaging platforms used to provide our services

• Directly from individuals who contact BuildUp

• Through our website and online forms

For client campaigns, BuildUp generally works with the client's own customer and enquiry records.

BuildUp does not purchase, rent or scrape contact data and does not run campaigns using purchased or unrelated third-party contact lists on behalf of clients.

4. How We Use Personal Information

We use personal information only where reasonably required to provide and operate our services.

This may include:

• Providing messaging and automation services

• Running client communication and re-engagement campaigns

• Managing appointments and enquiries

• Managing client accounts and relationships

• Providing support

• Processing billing and payments

• Maintaining messaging and opt-out records

• Managing telecommunications and messaging registrations

• Protecting our systems and services

• Meeting legal, regulatory and compliance requirements

We do not sell personal information.

5. Client Campaign Data

Where BuildUp provides messaging or automation services for a client, the client remains responsible for the customer or enquiry records supplied for that campaign.

The client determines why its contacts are being communicated with and is responsible for ensuring it has the appropriate consent, permission or other authority required for the intended communication.

BuildUp processes that information for the purpose of providing services to that client.

Client campaign data:

• Is used only to provide services for that client

• Is not used for another client's campaign

• Is not added to a BuildUp marketing database

• Is not sold or rented

• Is not disclosed to unrelated third parties for their own marketing purposes

BuildUp may also use limited information where reasonably required for our own administration, billing, security, compliance and legal obligations.

6. SMS & Mobile Information

BuildUp provides SMS messaging services using telecommunications and messaging providers such as Twilio, LeadConnector and other supported providers.

Mobile numbers, SMS consent information and messaging records are used only for providing, supporting and managing the relevant messaging service.

Mobile information, SMS opt-in information and messaging consent will not be sold, rented or shared with third parties or affiliates for their own marketing or promotional purposes.

Where BuildUp is providing services for a client, mobile information may be processed by BuildUp and its technology and telecommunications providers solely as required to deliver that client's service.

Further information about messaging, client responsibilities and opt-outs is available in our SMS Communication Terms & Conditions.

7. Opt-Out & Communication Preferences

Individuals may request that communications stop or withdraw their consent where applicable.

SMS opt-out requests and other clear requests to stop messaging are recorded so that further communications covered by that request can be prevented.

BuildUp's practice is to action clear SMS opt-out requests immediately once received and identified.

We may retain limited opt-out information where necessary to ensure that a person who has unsubscribed is not contacted again through the relevant campaign.

For further information about SMS opt-outs, please refer to our SMS Communication Terms & Conditions.

8. Service Providers

BuildUp uses third-party providers where required to operate our services.

These may include:

• Telecommunications and messaging providers

• CRM platforms

• Automation platforms

• Hosting and cloud infrastructure providers

• Payment and billing providers

• Business software and support providers

These providers may process personal information only as required to provide their services to BuildUp or our clients.

9. International Processing

Some of the technology and telecommunications providers used by BuildUp operate outside Australia.

As a result, personal information may be processed or stored outside Australia, including in the United States and other countries in which our service providers operate.

Where required, BuildUp takes reasonable steps to ensure that personal information processed through overseas providers is handled appropriately and in accordance with applicable privacy requirements.

10. Data Security

BuildUp takes reasonable technical and organisational measures to protect personal information from:

• Unauthorised access

• Misuse

• Loss

• Unauthorised disclosure

• Unauthorised alteration

Access to personal information is limited to people and service providers who reasonably require it to provide or support our services.

No online or electronic system can be guaranteed to be completely secure.

11. Data Retention & Deletion

BuildUp keeps personal information only for as long as reasonably required to provide our services or meet legal, security, billing and compliance requirements.

On termination of a client service, client campaign data held by BuildUp will generally be deleted within 14 days, or sooner where agreed.

Limited information may be retained where reasonably necessary for:

• Legal or regulatory requirements

• Billing or financial records

• Security records

• Compliance records

• Opt-out and suppression records

Information that is no longer reasonably required will be deleted or de-identified where appropriate.

12. Access & Correction

Individuals may request access to personal information BuildUp holds about them or ask us to correct information that is inaccurate or out of date.

Requests can be made by emailing: [email protected]

Where the information relates to a campaign operated for one of our clients, we may work with or refer the request to that client as appropriate.

We may need to confirm the identity of the person making the request before releasing or changing personal information.

13. Privacy Complaints

If you have a concern about how BuildUp has handled your personal information, please contact us at:

[email protected]

Please provide enough information for us to understand and investigate the concern.

We will review privacy complaints and respond within a reasonable period.

Where a complaint relates to information processed on behalf of a client, BuildUp may work with that client to investigate and resolve the matter.

Individuals may also have the right to make a complaint to the relevant privacy or regulatory authority in their jurisdiction.

14. Cookies & Website Analytics

Our website may use cookies and similar technologies to:

• Operate the website

• Understand website usage

• Improve website performance

• Support analytics and marketing activities where permitted

Cookie and website tracking practices are separate from the SMS messaging services provided by BuildUp.

15. Children's Privacy

BuildUp's services are intended for businesses and adults.

We do not knowingly provide our services directly to children under 18 or knowingly collect personal information from children for BuildUp's own marketing purposes.

16. External Links

Our website may contain links to third-party websites or services.

BuildUp is not responsible for the privacy practices of third-party websites, and individuals should review the privacy information provided by those organisations.